Interview

Rural families benefit as FrieslandCampina WAMCO transforms dairy sector – Langat

Known in multinational circles as a turnaround business strategist, the Managing Director of FrieslandCampina WAMCO and Sub-Saharan Africa Cluster, Ben Langat, has maintained steam in the sustainable dairy breakthroughs that the firm has championed in more than a decade. Since 2010 and still counting, FrieslandCampina WAMCO has invested over N21 …

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‘Brand Tyson 2.0’ Mike Tyson’s cannabis marketer talks direct-to-consumer on weed sales

Mike Tyson’s new cannabis brand, Tyson 2.0, has appointed its first chief marketing officer, Jackie Guarini. She has plans to take the brand higher than ever. As the company eyes US and Canada expansion, Guarini talks direct-to-consumer challenges and opportunities, creating a consistent brand across different regulatory territories and what …

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