ADVAN team visits ACAMB leadership, commits to collaborative solutions for industry growth

ADVAN and ACAMB collaborate to tackle challenges in Nigeria’s marketing communications industry, aiming for growth through synergy and innovation.

[dropcap]T[/dropcap]he leadership team of the Advertisers Association of Nigeria (ADVAN) paid a courtesy visit to the Association of Corporate Affairs Managers of Banks (ACAMB), marking a significant step towards fostering collaboration within Nigeria’s marketing communications industry.

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During the visit, both associations discussed shared concerns and explored avenues for synergy to address challenges that impede the growth and development of the sector.

Recognizing their unique yet complementary roles in shaping industry standards, ADVAN and ACAMB committed to working together to identify and resolve critical issues affecting marketing communications in Nigeria.

“This collaboration is a testament to the power of partnerships in addressing industry-wide challenges,” said Osamede Uwubanmwen, President, ADVAN.

“Together, we aim to drive innovation and create sustainable solutions that will benefit all stakeholders in the marketing communications ecosystem.”

The leadership of ACAMB expressed enthusiasm for the partnership, highlighting the potential to advance key initiatives that will strengthen professionalism and best practices across the sector.

Through this alliance, both ADVAN and ACAMB reaffirm their dedication to fostering a thriving marketing communications landscape that will contribute to the overall growth of the Nigerian economy.

About ADVAN

ADVAN, as the umbrella body for advertisers in Nigeria, represents a wide spectrum of organisations ranging from multinationals to SMEs.

It is a member of the World Federation of Advertisers, working tirelessly to enhance Nigeria’s marketing sector through advocacy, global collaboration, and innovation.

About ACAMB

The Association of Corporate Affairs Managers of Banks (ACAMB) is a professional body dedicated to enhancing the image and reputation of banks through effective corporate communication strategies.