The Nigerian Institute of Public Relations (NIPR) has retained its position as the world’s Best Public Relations Association after winning the Global Alliance for Public Relations and Communication Management award for the second consecutive year.
The recognition places the Nigerian institute ahead of competing professional associations from North America, Latin America, Europe, Asia, India and the Middle East, further raising Nigeria’s profile in the global public relations and strategic communications industry.
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The Global Alliance President, Professor Justin Green, announced the award on Friday during the World Public Relations Forum (WPRF) Digital Campaign Programme in Abuja.
He described the back-to-back achievement as evidence of Nigeria’s growing professional competence, experience and capacity in public relations.
The Global Alliance said the 2026 award followed an international assessment process that attracted 92 entries from different countries.
The competition included professional associations across North America, Latin America, Europe, Asia, the Middle East and India.
NIPR President, Dr Ike Neliaku, welcomed the recognition, describing it as an endorsement of the institute’s reforms, innovations and efforts to strengthen Nigeria’s reputation internationally.
He said the institute was deliberate about promoting a positive Nigerian story and demonstrating the country’s professional capabilities to the global community.
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The latest award comes ahead of Nigeria’s hosting of the 2026 World Public Relations Forum, scheduled to take place in Abuja from November 15 to 21.
The event, organised by the Global Alliance in partnership with NIPR, is expected to attract about 3,000 delegates from 126 countries.
The forum will be held under the theme, “Responsible Communication: The Voice of the World”, bringing together public relations practitioners, communication experts, policymakers, academics and representatives of international organisations to discuss the future of the profession.
President Bola Tinubu is expected to serve as chief host, while Zambia’s President Hakainde Hichilema is listed as a keynote speaker.
Other confirmed participants include representatives of the United Nations, Interpol and international public relations organisations.
Speaking at the Abuja campaign programme, Green also encouraged young Nigerians, particularly content creators and social media influencers, to support the promotion of the forum. He noted that digital platforms have become increasingly influential in shaping public opinion and the future of global communication.
He urged young people to use their reach responsibly while helping to showcase Nigeria’s hosting of the international gathering.
Green further recalled that efforts to bring the World Public Relations Forum to Africa had taken more than a decade, making Nigeria’s hosting of the event a significant milestone for the continent’s communications industry.
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NIPR’s second consecutive global award adds to the significance of the forthcoming forum, placing the institute’s international recognition alongside Nigeria’s opportunity to host one of the profession’s major global gatherings.
