Small and Medium Enterprises (SMEs) across Lagos are looking forward to the transformative experience of the ‘Boost Your Brand’ using social media summit organised by BrandTell Nigeria.
The business summit themed, ‘Scaling: Path to Pivot or Profit for Sustainability’ is an annual event that empowers SMEs to leverage the power of the digital space to grow their brands and is scheduled to be held on November ninth and 10th, 2023.
Adenike Fagbemi, convener and founder of BrandTell said the summit’s agenda lies in a mission to equip SMEs with the knowledge and skills essential for harnessing the formidable potential of social media, thereby elevating their brands and enhancing profit margins.
The Boost Your Brand Using the Social Media (BYB V) summit will be playing host to an exclusive gathering of entrepreneurs, business leaders, and seasoned social media experts, all poised to delve into the ever-evolving terrain of social media’s impact on business growth and long-term sustainability.
Entrepreneurs and SMEs will have a unique opportunity to present their ventures to potential investors in a dedicated session, fostering connections and potential collaborations that promise exciting prospects.
Fagbemi stated that the topics covered will encompass building a compelling brand presence on social media, effective social media advertising strategies, crafting engaging content, sales optimization, and measuring ROI to guide informed decision-making.
Meanwhile, the summit will offer hands-on workshops and practical sessions, allowing SMEs to cultivate new skills and implement them instantly into their businesses.
While recognizing the boundless nature of the digital world, the summit will encourage participants to think globally and explore international opportunities through social media.
Beyond investor opportunities, participants can also establish connections with peers, fostering a network for support, collaboration, and knowledge-sharing.
She is confident that participants will be equipped with newfound knowledge and valuable connections from BYB V.
BTN Network Nigeria aims to accommodate approximately 100 business owners, facilitating a robust platform for networking and nurturing long-term relationships. For media inquiries, sponsorship opportunities, or to access more of the summit information, interested participants can check BrandTell Nigeria via Instagram and Facebook.
Quadri Olaitan is a journalist and contributor to Freelanews.com, covering news, public affairs, and human-interest stories.
