Ruben Amorim avoids reading social media abuse to protect himself and family amid rising threats targeting Premier League managers
Manchester United manager Ruben Amorim revealed on Thursday, December 4, 2025, that he shields himself and his family from online abuse by deliberately avoiding social media.
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Amorim spoke after a BBC investigation found over 2,000 abusive posts and messages targeting managers and players in the Premier League and Women’s Super League during a single weekend last month.
The abuse included racist slurs, homophobic comments, and threats of violence.
Amorim, Liverpool manager Arne Slot, and Newcastle United boss Eddie Howe were the most targeted figures in the men’s top flight.
“It’s normal in any profession when you are exposed to it,” Amorim said. “I don’t read it; I protect myself. I don’t watch TV when they are talking about Manchester United… it’s a way of me being healthy. My feeling as a coach is enough. I don’t need other feelings.”
Data from the investigation, conducted with Signify, indicated that 82 per cent of abusive posts were made on X, formerly Twitter, and 61 per cent originated from accounts in the UK and the Republic of Ireland.
Amorim added that avoiding social media cost him potential sponsorship income but was essential for his family’s safety and his own wellbeing.
“On Instagram I could earn a lot of money, but for my protection of my family and living a normal life, it is not worth some more dollars or pounds,” he said.
Manchester United endured a challenging previous season, finishing 15th in the Premier League, their lowest since 1973–74.
The team lost to Tottenham in the Europa League final and missed out on European competition.
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This season, they were knocked out of the Carabao Cup by League Two side Grimsby Town and currently sit seventh in the Premier League ahead of today’s home clash with West Ham.
David Okere is a journalist and contributor to Freelanews.com, covering business, governance, public affairs, and human-interest stories with a commitment to accuracy, balance, and public interest reporting.
