The leading full-service financial services organization, Stanbic IBTC Holdings PLC, a member of Standard Bank Group, has advised companies and business owners on strategic decisions that are needed to be made in order to keep their businesses afloat.
As businesses across the globe continue to adapt to the new normal as a result of the coronavirus (COVID-19), the bank identified opportunities such as the Central Bank of Nigeria’s COVID-19 Intervention Fund while also exploring digital transformation options.
This was made known by the Head of Power and Infrastructure of the bank, Folake Ademiluyi, during the Stanbic IBTC Blue Talks Webinar.
Other solutions proffered include engagement of legal counsels to review key issues as well as the development of customer-focused strategies to ensure the preservation of customer loyalty and brand value, amongst others.
Ademiluyi stated that the companies can ensure the sustainability of their business processes by taking proactive measures needed to thrive in these uncertain times.
She further stated that companies to go back to the drawing board and come up with fresh ideas to sustain their businesses to avoid being adversely affected by the pandemic. “Business owners must tap into the various stimulus packages that the CBN has provided to resuscitate their businesses” she said.
Similarly, Head, Consumer Sector, Stanbic IBTC Holdings PLC, Nnenna Okoro, implored companies to leverage on digitalization to serve customers better. She noted that despite the impact of coronavirus on the nation, Stanbic IBTC has been using digital channels to serve its customers better.
“Stanbic IBTC has been engaging clients constantly using digital channels. We understand the benefits of leveraging Information Technology to engage and serve customers, especially in a time such as this. Therefore, we implore companies to take advantage of digitalization to reach their customers,” she concluded.
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