Brandlife Limited, a foremost marketing service agency with presence in Kenya, Uganda, Tanzania, Ethiopia, Angola, Ghana and Nigeria, has launched its digital marketing subsidiary, Brandlife Digital. The initiative is prompted by the desire to provide digital marketing services and utilise the platform to increase brand visibility, product awareness as well as build an online community for brands.
Commenting on the launch, Julius Agenmonmen, the Group MD, Brandlife Limited, said: “Our aim is to provide support and resources to brands that are quickly embracing the use of digital marketing techniques to connect with their target audience. We would endeavor to provide impressive content and communication strategies that are best suited to brands and their message.”
Describing the initiative as a clarion call for companies, both big and small, to embrace digital marketing and other online channels, the group boss expressed optimism that Brandlife Digital would help build the right level of awareness for their brands with measurable results.
“The marketing industry is growing tremendously and over the last decade, a lot of progress has been recorded in the Nigerian online market space, which has also become a great avenue for brands to relate directly with their target consumers, receive feedbacks and build captivating brand experiences,” he said.
He added: “Brandlife Digital has been founded to provide companies with strategic approach that is peculiar to their businesses and help them succeed in the digital space. Our edge lies in a unique combination of world-class digital marketing service and a good understanding of the online space.
“Going forward, we are excited that Brandlife digital will discover new ways to help organisations harness the online platform towards actualising their marketing goals. As a part of the parent company, Brandlife Limited, we also choose to stay true to our mission of delivering experiences that make life easier for our clients and more enjoyable for consumers in Africa.”
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