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Home Business & Finance Brands & Marketing

Experiential marketing coy, AsterIML, marks fourth year anniversary

Rtn. Victor Ojelabi by Rtn. Victor Ojelabi
January 7, 2023
in Brands & Marketing
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A fast growing Lagos-based agency, Aster Integrated Marketing Limited, AsterIML, has clocked four years old since it opened its door to render top-notch experiential marketing services in Nigeria.

According to the company’s CEO, the Tolulope Medebem-led thriving experiential marketing agency was established to fill a gap.

“On ‘going solo’, I honestly saw an opportunity to ‘do me’ and I went for it. There was that ‘need’, to do things right, correct or should we say in a certain manner. Not saying I’m always right but hey! Having worked over 20years in various capacities within all kinds of establishments, with different kinds of people (bosses, colleagues and partner), somehow, it just seemed like the right time to ‘expand’ my horizon, focus on those things that I truly and personally believe in and here we are – AsterIML,” Medebem said.

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On the journey so far, the award winning CEO, who was recently recognised as one of the top 50 most influential women in marketing and communications in Nigeria by a leading industry magazine in Nigeria, revealed that for a young company, AsterIML has not done badly.

“I’m extremely grateful to God for how far we’ve come. I can tell you that we’ve been able to surpass our short term expectations and this is despite the COVID-19 pandemic in 2020,” she said, “We’re trusting God for better years ahead as we mark our fourth anniversary.”

“We are grateful to all those who believed and believe in us as well as the staff (past, present and future😁) who have been a great support.”

AsterIML offers integrated marketing service that connects brands to the consumers – by engaging educating and ensuring experiences are created on brands’ behalf while focusing on delivering innovative experiences and excellence while at it.

Multichoice Nigeria, Nokia, Surelotto, Craftfest, Yudala, Sun King and British Council are some of the brands AsterIML has worked for or currently servicing.

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Rtn. Victor Ojelabi

Ojelabi, the publisher of Freelanews, is an award winning and professionally trained mass communicator and a recipient of the D9112 Superstar Icon Award, who writes ruthlessly about pop culture, religion, politics and entertainment.

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