Tag: Advertising

WOO and Ad Net Zero enhance the Global Media Sustainability Framework to align with OOH advertising, boosting accuracy in carbon ...

WPP Media has launched Open Intelligence, the advertising industry's first "Large Marketing Model" (LMM), an AI-driven data platform leveraging trillions ...

ARCON has launched a probe into 9mobile over an alleged ₦1bn advertising debt, labelling the telco’s actions as “economic sabotage.” ...

Google's new AI solutions, unveiled at Google Marketing Live 2025, are set to revolutionize online presence and growth for Nigerian ...

Key appointments and promotions mark a dynamic week in the media, marketing, and advertising sectors, with new leadership at Droga5, ...

WPP has successfully renewed its multi-billion-dollar global marketing partnership with Coca-Cola, retaining all markets outside North America, just two months ...

Airtel Africa and Ogilvy Africa have officially ended their nearly 15-year collaboration, a period marked by significant growth and creative ...

A DStv-organised media conference, themed 'Optimise', brought together industry leaders to discuss strategies for enhancing media campaign performance and maximising ...

Dr. Femi Adelusi, a leading figure in Nigeria's integrated marketing communications, is celebrated on his birthday for his significant contributions ...

A Federal High Court has affirmed ARCON’s authority to regulate all forms of advertising—including on social media—in Nigeria. In a ...